Overview
Producers Market is successfully transforming the inefficiencies of the global agricultural value chain which transacts nearly USD $4 trillion on an annual basis and relies on archaic systems of trade and commerce. By building a digital technology ecosystem and consumer product goods brand that integrates a more efficient and effective system of “smart” contracts and transactions, our mission is to foster this inevitable transition by connecting industry participants around the values of transparency and authenticity and thereby create a new modus operandi.
Highlights
Producers Market is pioneering a user-centric platform that integrates third party technology APIs, in-house developed transaction software, and allows its producer and buyer members to centralize their software solutions into a single user-friendly interface. Producers attract other producer user members in the following ways:
• First: It’s free to join! By offering access to a digital marketing platform to increase profitability, build new buyer relationships, and providing online exposure to wholesale buyers. Producers Market charges a 0.5% transaction fee for platform usage, with no producer membership fees. Producers Market is eliminating a a 3-10% broker fee, and opening higher value, more direct, sales channels.
• Second: Integration of blockchain traceability tools into the Producers Market technology platform for authenticated tracking of physical products, including certifications from farm to buyer warehouses as requested by upstream buyers and end-consumers.
• Third: Databasing of buyer-seller transactions to create unique data sets that will be leveraged to offer producer user members new third party financial services opportunities for accounts receivables financing, forward contract financing, and expansion financing.
• Innovation: Establishment of an agricultural value chain ecosystem that unites the industry onto one platform for efficiency, effectiveness, transparency, and reduced costs. Producers Market has created a methodology for direct customer acquisition through a digital funnel system that
is powered by the creation and curation of original content and content partnerships. We have built our in-house digital marketing venture based in Panama to achieve these results & equity investment opportunities direct into producer owned agriculture asset and operation vehicles to provide capitalization and liquidity to existing and new projects.
